Our score is based on user satisfaction and user experience aggregated from the most popular software review websites.
This is especially important for direct-to-consumer (DTC) brands with which buyers may not be familiar. What are influencer networks?Influencer networks are platforms that can connect brands and influencers for collaboration. Cerca in pochi minuti tra oltre 55 milioni di influencer, aggiornati in tempo reale e distribuiti a livello globale nei principali social network. Gestione delle relazioni con gli influencer. Vista analitica degli influencer, che permette anche di eliminare i falsi influencer.
However, with time, your needs and ideas can evolve. Before we get to the comparison, lets take a look at the benefits of running an influencer campaign via a specialized platform. In addition to this, they can also find analytics for campaigns that are run within the network. The platform is made with marketers and their convenience in mind, so you can expect a great user experience. Note: While we might have an affiliate relationship with some solutions, this has no effect on our overall score. However, as influencer marketing statistics show: Slightly more women (89 percent) than men (83 percent) in the United States carry out purchases after getting inspired by influencers.. Tool/Platform/Software LevelBeginner to Intermediate, UsabilityIdeal for mid-size and large brands. This was possible by integrating influencers into event and content promotion. We recommend Influencity for any kind of brand or agency that wants to execute successful influencer campaigns. From audience interests to lookalike profiles, you can find it all on the platform. Which integrations does the influencer marketing platform provide?Many influencer marketing platforms provide integrations with ecommerce and email marketing software programs. For brands that want to work with only niche influencers, this is an important step. When it comes to campaign planning and management, Tagger has advanced capabilities to analyze audiences, interests, and affinities. In fact, there were over 240 new platforms and influencer agencies created in 2020 alone. Pro Tip: If you intend to make a presentation or show an influencer list to investors, you can export your report in PDF. SocialLadder is a complete end-to-end creator management solution for brands looking to maximize and scale their influencer marketing. If your campaign is related to a specific niche, you can check profiles specifically from that category. However, some platforms scrape this data from the web. Nota: l'assistenza clienti potrebbe non essere presente in quel paese. This feature is very helpful for keeping a track of posts that perform well organically. Whats the best way to avoid such a partnership? Does the influencer marketing platform allow you to discover influencers across platforms and categories?Undoubtedly, Instagram is the most important platform for influencer marketing. Or if you want to run campaigns on multiple platforms? From conversions to engagement and even sales, you can keep an eye on everything on a single dashboard. Il supporto clienti eccezionale. For instance, there have been a slew of instances where influencers put in the absolute bare minimum effort to promote a product (thereby producing dismal results) but still expect full compensation.
On the other hand, if you want to increase your brand awareness, you need to track brand mentions, impressions, follows, and other relevant metrics. Grow your brand with 16+ Million influencers, using the #1 performance based influencer marketing platform, built specifically for eCom. That said, lets take a look at the risks and rewards that retailers should expect from influencer marketing campaigns. To make it easier for you, weve done all the groundwork. While influencer marketing is often combined with social media marketing to reach prospective buyers, on its own, social media marketing is merely the use of social networks to market a brands products or services. It comes loaded with easy-to-use tracking tools that make it easy to manage your campaign and find out who is talking about you on social media. Its possible to do that with the right influencer marketing platforms. On their platform, you can find verified profiles, check influencer preferences, and get campaign insights. Youll also need to find out if they follow other accounts with similar interests. that they never email you an invoice or remind you that you are going to get charged. To answer the first question, here is a quick definition: An influencer marketing platform refers to an online space where influential people sign up to work directly with brands on social media campaigns. Also, one of the biggest advantages when using this tool is that it allows you to analyze any profile across social media and get, not only their email addresses to save time when contacting influencers, but also data like KPIs, doubtful followers, interests, audience demographics, hashtags, mentions so you can make decisions for your business based on data. Features vary across Basic, Professional and Business plans. Pro Tip: Want to design long-term influencer marketing campaigns? Some of the other features Influencity offers include organizing influencers in lists which will also give you an aggregated estimation of the results, managing multiple campaigns at the same time through a very easy solution that allows you to keep track of the influencers tasks, and real-time posts analysis creating complete reports for influencer campaigns. The idea is to make collaboration between brands and influencers smoother. 5. It helps you choose the right influencers for yo Read More, Fourstarzz Media is a member of the Forbes Agency Council. The idea behind the platform is to give equal importance to the quality of content and its distribution. It's very easy to use with fantastic information and a great search feature. Which are the best influencer marketing platforms in 2022?Here are the best influencer marketing platforms in 2022: For more options and details, check out the other tools mentioned in this post. Check influencer profiles on the Explore page on Instagram. Marchi, agenzie e aziende che gestiscono campagne di marketing. The customer support is outstanding. Uso molto lo strumento di ricerca, trovo sempre dei profili interessanti che non conoscevo prima Influencity is an online platform that is designed to help businesses manage their interactions with influencers. We lost lot of time trying to find a way to get noticed our brand and service with influencers in new markets into our internationalization strategy. Even for narrow categories like home organization or gardening, youre likely to find some influencer profiles that youd like to work with. PricingPlease get in touch with their sales team to get a quote based on your requirements. Thats why you should check if your campaign workflows are customizable and flexible even if the campaign is live. How to Add Music to Instagram Story Posts, Instagram Problems and Easy Ways to Fix Them, Semrush vs Ahrefs Which Ones Right for You, Best Tools To Grow Social Media Organically, Discover influencers and analyze if they are the right fit for your brand, Check the progress of each influencer collaboration under a single dashboard, Create custom workflows and automate campaigns easily, Send invoices easily within the dashboard, Track campaign performance with advanced analytics, Shows vetted influencer profiles across all major social media networks, Offers the ability to generate individual affiliate links and coupon codes, Allows you to send emails in bulk to contact creators at scale, Assigns a dedicated manager for each client, Get access to over 6 million influencer profiles, Filter influencer profiles based on location, engagement rate, affinity, and other such metrics, Check influencer analytics and measure their authenticity, Generate accurate, real-time campaign reports that are customizable, Has a great social listening tool that allows you to conduct competitive analysis, Gives you the ability to white-label messages, Can create proposals and approve content directly via the influencer platform, Shows top content and creators for specified metrics, Might take a while to understand all of its features, Look for suitable influencers via keyword and visual search options, Create influencer lists or get access to premade lists for top search topics, Schedule multiple social media posts across different time-slots, Automate the addition of a sponsorship disclosure, Check fraud detection and third-party click scoring for click traffic, Provides easily downloadable reports for campaign tracking, Integrates with Google Analytics and all major social media networks, Ability to provide or restrict access to team members or clients to specific campaigns, Can automate campaigns with their publishing and scheduling tools, Some users might find the onboarding process tricky, Discover influencers from a global database that includes more than 700,000 influencers, Get important insights into your audience and key metrics, Manage multiple influencer relationships and scale your campaigns, Measure the impact of your influencer marketing campaigns, With the Topical Authority score, you can figure out the relative influence of a particular influencer in a chosen field, You can find influencers via content or topics, Ability to understand what an influencer mostly talks about via Word Clouds, Ability to analyze an influencers prominent influence circles via Key Connections, You can not send direct messages to influencers via the Onalytica platform, Focus on influencer search via niche topics, influencer tier, social channels, or other such advanced filters, Get all influencer research on one platform, Manage influencer relations with the built-in CRM system, Build lasting relationships with Klears in-app messaging tool, Approve content, sign contracts, and process payments from within the platform, Measure the success of your influencer programs and create detailed reports, Create easy-to-understand reports that are super insightful, The social listening features teach Klears AI about your brand, Klears AI shows search results that are specifically relevant for your brand, Supports all platforms including Instagram Stories and TikTok, May face issues pulling historical data sometimes, Network visualization tool to check an influencers close connections, Easy-to-use collaboration tools for large teams, Check which strategies are working for your competitors, Check relative influence and affinity via the Resonance score, Option to sort influencer profiles based on your relationship, It may take a while to learn the software program properly, No data provided yet for Instagram Stories, Provides a global network of opt-in influencers, Search for influencers with customizable filters, Engage with influencers via in-app messaging, Send direct offers and open bids via the influencer platform, Work with two-way bidding in the system to eliminate accounting issues, Distribute content on various platforms and monitor its impact in real-time, Automated FTC disclosures for all content published via the influencer marketing platform, Option to build your own Influencer Cloud via white labeling, Option to check an influencers top brand mentions and connections, Has a rich functionality but requires some time to learn, Pricing may be high for small organizations, Get more relevant results with lookalike influencer searches, Make influencer lists and forecast how they are likely to perform, Automate multiple influencer campaigns at once, Assess costs of past projects to negotiate better deals with influencers, Add notes in the influencer platform to collaborate more easily with your team members, Compare campaign performance across platforms with easy-to-read graphs, Get access to a huge influencer database (over 70 million influencer profiles), Ability to check how often an influencer interacts with their audience, Option to match your audience preferences to influencer profiles, Rich functionality but has a steep learning curve, Limited features in the lower-tier pricing plans, Easy opt-in for influencers via the Collaboration Hub, Option to run always-on automated influencer campaigns, Ability to whitelist or sponsor user-generated content, Easy to set influencer requirements and make your offer, Integration with Facebook Ads to repurpose content, Has special tools that make it super easy to host giveaways, Option to work with a campaign specialist for Automated plan subscribers, YouTube, Instagram, and TikTok are the only available channels, Minimum three-month subscription required, Check audience analytics by city, gender, audience interests, audience type, and other such categories, Monitor how an influencer responds to their followers comments and how closely they appear to be in touch with them, Analyze content to find the percentage of likes from subscribers, Analyze brand mentions and find similar blogger accounts, Lookalike search to find relevant influencer profiles easily, Ability to check an influencers past branded work, Deep analysis of influencers and their followers, Discover influencer profiles across YouTube, Instagram, and TikTok, Track all your KPIs and create custom reports within the influencer platform, Track and repurpose content to publish it across different social media platforms, Product seeding options so you dont have to worry about the logistics, Manage payments within the influencer platform, Enables you to find influencers from within your customer base, Real-time tracking of sales and referrals, Search for influencers based on aesthetics, keywords, location, and other key metrics, Check data-rich profiles for vetting and shortlisting influencers, Look at benchmark pricing recommendations, Specialized tools for influencer relationship management, You can integrate influencer platform with Shopify, Multiple ways to find influencers for your campaign, including image matching, Some influencer recommendations may not seem relevant, Get access to 40 advanced filters to find the most relevant influencers for your campaign, Check an influencers authority within their target market, Connect with influencers on the platform via their in-app messaging feature, Create automated workflows to run your campaigns on autopilot, Track the progress of your campaigns in real time, Influencer Media Value (IMV) is a good indicator of your ROI, Only a few micro-influencer profiles are available on the influencer marketing platform, The price point may be expensive for small businesses.
This is especially important for direct-to-consumer (DTC) brands with which buyers may not be familiar. What are influencer networks?Influencer networks are platforms that can connect brands and influencers for collaboration. Cerca in pochi minuti tra oltre 55 milioni di influencer, aggiornati in tempo reale e distribuiti a livello globale nei principali social network. Gestione delle relazioni con gli influencer. Vista analitica degli influencer, che permette anche di eliminare i falsi influencer.
However, with time, your needs and ideas can evolve. Before we get to the comparison, lets take a look at the benefits of running an influencer campaign via a specialized platform. In addition to this, they can also find analytics for campaigns that are run within the network. The platform is made with marketers and their convenience in mind, so you can expect a great user experience. Note: While we might have an affiliate relationship with some solutions, this has no effect on our overall score. However, as influencer marketing statistics show: Slightly more women (89 percent) than men (83 percent) in the United States carry out purchases after getting inspired by influencers.. Tool/Platform/Software LevelBeginner to Intermediate, UsabilityIdeal for mid-size and large brands. This was possible by integrating influencers into event and content promotion. We recommend Influencity for any kind of brand or agency that wants to execute successful influencer campaigns. From audience interests to lookalike profiles, you can find it all on the platform. Which integrations does the influencer marketing platform provide?Many influencer marketing platforms provide integrations with ecommerce and email marketing software programs. For brands that want to work with only niche influencers, this is an important step. When it comes to campaign planning and management, Tagger has advanced capabilities to analyze audiences, interests, and affinities. In fact, there were over 240 new platforms and influencer agencies created in 2020 alone. Pro Tip: If you intend to make a presentation or show an influencer list to investors, you can export your report in PDF. SocialLadder is a complete end-to-end creator management solution for brands looking to maximize and scale their influencer marketing. If your campaign is related to a specific niche, you can check profiles specifically from that category. However, some platforms scrape this data from the web. Nota: l'assistenza clienti potrebbe non essere presente in quel paese. This feature is very helpful for keeping a track of posts that perform well organically. Whats the best way to avoid such a partnership? Does the influencer marketing platform allow you to discover influencers across platforms and categories?Undoubtedly, Instagram is the most important platform for influencer marketing. Or if you want to run campaigns on multiple platforms? From conversions to engagement and even sales, you can keep an eye on everything on a single dashboard. Il supporto clienti eccezionale. For instance, there have been a slew of instances where influencers put in the absolute bare minimum effort to promote a product (thereby producing dismal results) but still expect full compensation.
On the other hand, if you want to increase your brand awareness, you need to track brand mentions, impressions, follows, and other relevant metrics. Grow your brand with 16+ Million influencers, using the #1 performance based influencer marketing platform, built specifically for eCom. That said, lets take a look at the risks and rewards that retailers should expect from influencer marketing campaigns. To make it easier for you, weve done all the groundwork. While influencer marketing is often combined with social media marketing to reach prospective buyers, on its own, social media marketing is merely the use of social networks to market a brands products or services. It comes loaded with easy-to-use tracking tools that make it easy to manage your campaign and find out who is talking about you on social media. Its possible to do that with the right influencer marketing platforms. On their platform, you can find verified profiles, check influencer preferences, and get campaign insights. Youll also need to find out if they follow other accounts with similar interests. that they never email you an invoice or remind you that you are going to get charged. To answer the first question, here is a quick definition: An influencer marketing platform refers to an online space where influential people sign up to work directly with brands on social media campaigns. Also, one of the biggest advantages when using this tool is that it allows you to analyze any profile across social media and get, not only their email addresses to save time when contacting influencers, but also data like KPIs, doubtful followers, interests, audience demographics, hashtags, mentions so you can make decisions for your business based on data. Features vary across Basic, Professional and Business plans. Pro Tip: Want to design long-term influencer marketing campaigns? Some of the other features Influencity offers include organizing influencers in lists which will also give you an aggregated estimation of the results, managing multiple campaigns at the same time through a very easy solution that allows you to keep track of the influencers tasks, and real-time posts analysis creating complete reports for influencer campaigns. The idea is to make collaboration between brands and influencers smoother. 5. It helps you choose the right influencers for yo Read More, Fourstarzz Media is a member of the Forbes Agency Council. The idea behind the platform is to give equal importance to the quality of content and its distribution. It's very easy to use with fantastic information and a great search feature. Which are the best influencer marketing platforms in 2022?Here are the best influencer marketing platforms in 2022: For more options and details, check out the other tools mentioned in this post. Check influencer profiles on the Explore page on Instagram. Marchi, agenzie e aziende che gestiscono campagne di marketing. The customer support is outstanding. Uso molto lo strumento di ricerca, trovo sempre dei profili interessanti che non conoscevo prima Influencity is an online platform that is designed to help businesses manage their interactions with influencers. We lost lot of time trying to find a way to get noticed our brand and service with influencers in new markets into our internationalization strategy. Even for narrow categories like home organization or gardening, youre likely to find some influencer profiles that youd like to work with. PricingPlease get in touch with their sales team to get a quote based on your requirements. Thats why you should check if your campaign workflows are customizable and flexible even if the campaign is live. How to Add Music to Instagram Story Posts, Instagram Problems and Easy Ways to Fix Them, Semrush vs Ahrefs Which Ones Right for You, Best Tools To Grow Social Media Organically, Discover influencers and analyze if they are the right fit for your brand, Check the progress of each influencer collaboration under a single dashboard, Create custom workflows and automate campaigns easily, Send invoices easily within the dashboard, Track campaign performance with advanced analytics, Shows vetted influencer profiles across all major social media networks, Offers the ability to generate individual affiliate links and coupon codes, Allows you to send emails in bulk to contact creators at scale, Assigns a dedicated manager for each client, Get access to over 6 million influencer profiles, Filter influencer profiles based on location, engagement rate, affinity, and other such metrics, Check influencer analytics and measure their authenticity, Generate accurate, real-time campaign reports that are customizable, Has a great social listening tool that allows you to conduct competitive analysis, Gives you the ability to white-label messages, Can create proposals and approve content directly via the influencer platform, Shows top content and creators for specified metrics, Might take a while to understand all of its features, Look for suitable influencers via keyword and visual search options, Create influencer lists or get access to premade lists for top search topics, Schedule multiple social media posts across different time-slots, Automate the addition of a sponsorship disclosure, Check fraud detection and third-party click scoring for click traffic, Provides easily downloadable reports for campaign tracking, Integrates with Google Analytics and all major social media networks, Ability to provide or restrict access to team members or clients to specific campaigns, Can automate campaigns with their publishing and scheduling tools, Some users might find the onboarding process tricky, Discover influencers from a global database that includes more than 700,000 influencers, Get important insights into your audience and key metrics, Manage multiple influencer relationships and scale your campaigns, Measure the impact of your influencer marketing campaigns, With the Topical Authority score, you can figure out the relative influence of a particular influencer in a chosen field, You can find influencers via content or topics, Ability to understand what an influencer mostly talks about via Word Clouds, Ability to analyze an influencers prominent influence circles via Key Connections, You can not send direct messages to influencers via the Onalytica platform, Focus on influencer search via niche topics, influencer tier, social channels, or other such advanced filters, Get all influencer research on one platform, Manage influencer relations with the built-in CRM system, Build lasting relationships with Klears in-app messaging tool, Approve content, sign contracts, and process payments from within the platform, Measure the success of your influencer programs and create detailed reports, Create easy-to-understand reports that are super insightful, The social listening features teach Klears AI about your brand, Klears AI shows search results that are specifically relevant for your brand, Supports all platforms including Instagram Stories and TikTok, May face issues pulling historical data sometimes, Network visualization tool to check an influencers close connections, Easy-to-use collaboration tools for large teams, Check which strategies are working for your competitors, Check relative influence and affinity via the Resonance score, Option to sort influencer profiles based on your relationship, It may take a while to learn the software program properly, No data provided yet for Instagram Stories, Provides a global network of opt-in influencers, Search for influencers with customizable filters, Engage with influencers via in-app messaging, Send direct offers and open bids via the influencer platform, Work with two-way bidding in the system to eliminate accounting issues, Distribute content on various platforms and monitor its impact in real-time, Automated FTC disclosures for all content published via the influencer marketing platform, Option to build your own Influencer Cloud via white labeling, Option to check an influencers top brand mentions and connections, Has a rich functionality but requires some time to learn, Pricing may be high for small organizations, Get more relevant results with lookalike influencer searches, Make influencer lists and forecast how they are likely to perform, Automate multiple influencer campaigns at once, Assess costs of past projects to negotiate better deals with influencers, Add notes in the influencer platform to collaborate more easily with your team members, Compare campaign performance across platforms with easy-to-read graphs, Get access to a huge influencer database (over 70 million influencer profiles), Ability to check how often an influencer interacts with their audience, Option to match your audience preferences to influencer profiles, Rich functionality but has a steep learning curve, Limited features in the lower-tier pricing plans, Easy opt-in for influencers via the Collaboration Hub, Option to run always-on automated influencer campaigns, Ability to whitelist or sponsor user-generated content, Easy to set influencer requirements and make your offer, Integration with Facebook Ads to repurpose content, Has special tools that make it super easy to host giveaways, Option to work with a campaign specialist for Automated plan subscribers, YouTube, Instagram, and TikTok are the only available channels, Minimum three-month subscription required, Check audience analytics by city, gender, audience interests, audience type, and other such categories, Monitor how an influencer responds to their followers comments and how closely they appear to be in touch with them, Analyze content to find the percentage of likes from subscribers, Analyze brand mentions and find similar blogger accounts, Lookalike search to find relevant influencer profiles easily, Ability to check an influencers past branded work, Deep analysis of influencers and their followers, Discover influencer profiles across YouTube, Instagram, and TikTok, Track all your KPIs and create custom reports within the influencer platform, Track and repurpose content to publish it across different social media platforms, Product seeding options so you dont have to worry about the logistics, Manage payments within the influencer platform, Enables you to find influencers from within your customer base, Real-time tracking of sales and referrals, Search for influencers based on aesthetics, keywords, location, and other key metrics, Check data-rich profiles for vetting and shortlisting influencers, Look at benchmark pricing recommendations, Specialized tools for influencer relationship management, You can integrate influencer platform with Shopify, Multiple ways to find influencers for your campaign, including image matching, Some influencer recommendations may not seem relevant, Get access to 40 advanced filters to find the most relevant influencers for your campaign, Check an influencers authority within their target market, Connect with influencers on the platform via their in-app messaging feature, Create automated workflows to run your campaigns on autopilot, Track the progress of your campaigns in real time, Influencer Media Value (IMV) is a good indicator of your ROI, Only a few micro-influencer profiles are available on the influencer marketing platform, The price point may be expensive for small businesses.